Brand society – How brands transform management and lifestyle

Sara Brorström

Abstract


Martin Kornberger

Brand society – How brands transform management and

lifestyle

Cambridge University Press, 2010. 308 sidor, häftad. ISBN: 9780521726900.


Full Text: PDF

Scandinavian Journal of Public Administration

School of Public Administration, Box 712 - SE-405 30 Göteborg

ISSN: 2001-7405, E-ISSN: 2001-7413